Carlson companies runs the gold point program. This is the company that owns Regent cruises.
www.goldpoints.com Go to the site above and sign yourself up - both you and your tavelling companion need to get separate numbers. Then be sure to "household" your two accounts together. This way you can merge your goldpoint accounts for faster accumulation. Remember which account of the two you make "primary".
Then call your TA and give her the number and she will enter it in your records. It must be given to Regent and put in your files.
When you accumulate points you can redeem them through your TA for discounts off future cruises. Simply watch your balances to know when to claim an redemption. When you claim it is important to tell your TA or Regent that you are householded and claim on the PRIMARY card number if you wish to merge your points for an award.
If you are not householded and do not use the primary card to make your redemption then it will not work.
Regent does not do this for you - it is up to you or your TA to enroll you in the program.
Below is a link with more information.
http://www.bkrssc.com/I_Gold_Points_Program.htm The society program - all Regent guests are automatically enrolled after their first cruise. You do not need to do anything to become a society member